Our Story

British equestrian styling is the core inspiration for our timeless, classic and elegant styles.  A truly British brand, with a very British look, Guinea creates clothes that can be worn at all the most iconic British events.  Key to our look is to offer chic clothes, cut to flatter which work whether you're at the races or the office. 

Outerwear is at the core of our collections, but the Guinea label has slowly expanded to introduce accessories to complement this range. What never changes is an ethos that values the enduring elegance of good style over fashion. 

We are very conscious of our origins in British country life, and we still spend several months every year travelling to summer shows and events, bringing our new collections to the top equestrian and sporting events.  For a full list of where to find us each season take a look at our Show Schedule.